Vietnam’s textile and garment industry is facing an important change in how it approaches the European market. Products are no longer assessed only by their price, garment quality, or delivery time. The ability to prove the origin of raw materials, the level of sustainability, product durability, repairability, and post-use treatment is increasingly becoming part of commercial requirements.
The main driver is the European Union’s circular economy policy framework, including the Ecodesign for Sustainable Products Regulation, commonly known as the ESPR. This regulation expands the approach from the energy efficiency of certain product groups to a broader range of environmental criteria across the entire product life cycle. Textiles are among the industry groups identified by the EU as requiring priority action.
For Vietnamese businesses, the immediate impact is not necessarily an export ban or a new tax. The greater pressure lies in having to create, store, and share reliable product data. This could change everything from fiber selection, design, dyeing, and finishing to order management and the handling of post-consumer goods.
EU shifts its focus from the final product to the entire life cycle
The European Union adopted the ESPR in 2024 to establish a common framework for setting product sustainability requirements. The regulation allows the EU to develop specific requirements for individual product groups through subsequent implementing acts. The criteria may concern durability, reusability, repairability, recycled content, resource efficiency, and environmental impacts.
For textiles, this approach is particularly significant because a product’s environmental footprint does not arise only at the garment factory. The type of fiber used, electricity sources, dyeing chemicals, water consumption, waste rate, transportation methods, and the product’s period of use may all become factors subject to review.
The EU is also developing a digital product passport mechanism. In principle, this is an electronic data system that provides information about products and supply chains to relevant parties, depending on the requirements applicable to each product group. For the textile industry, a digital product passport could mean that information previously kept only in a factory’s internal records or in a brand’s documentation must be standardized and better connected.
Not all requirements will apply immediately
An important distinction is that the ESPR creates the legal framework, while detailed requirements for each product group must be established through planning, assessment, and the issuance of implementing regulations. Therefore, businesses should not assume that all criteria relating to recycling, repair, or digital product passports are already simultaneously in force for all textile products.
However, waiting until mandatory requirements are announced before preparing could create risks. European brands often include environmental standards, traceability, and chemical requirements in contracts earlier than the point at which legal regulations fully take effect. Manufacturers may therefore have to meet customer requirements before becoming directly subject to obligations under EU law.
This is an assessment of the policy’s likely direction of impact, not a claim that all Vietnamese businesses are already subject to the same legal obligations. Specific obligations will also depend on the product type, the business’s role in the supply chain, the target market, and the terms of each contract.
Data will become part of export capability
For many years, traceability in textiles was generally understood mainly as identifying suppliers of yarn, fabric, or auxiliary materials. New market requirements are tending to expand this scope. Businesses may have to prove not only where materials come from, but also how they were produced and whether the relevant information remains consistent across multiple stages.
A data set may include fiber composition, the percentage of recycled materials, material origins, chemical information, dyeing and finishing processes, energy consumption, water use, waste volumes, care instructions, and options for handling the product after it is discarded. Not all data will be required to be disclosed to consumers, but businesses need to be able to provide information to customers, inspection authorities, or assessment organizations when requested.
The major challenge lies in data continuity. A garment factory may keep good records of its own production but have no control over information from its fabric supplier. Conversely, a material supplier may have certification, while its data does not match production records or delivery quantities. In such cases, individual certifications may not form a reliable traceability system.
Small and medium-sized businesses face greater pressure
Large businesses often have separate purchasing, quality management, sustainability, and information technology departments. They are able to build data systems that meet the requirements of international brands. Meanwhile, many small and medium-sized businesses must allocate resources to production, social compliance, chemical safety, and order management at the same time.
If data requirements are passed down the supply chain without consistent guidance, smaller businesses may have to bear repeated costs for different forms, assessments, or software systems. This is a management risk that needs to be considered during the green transition.
The solution is not necessarily to invest immediately in a complex technology system. A more practical first step is to create a list of minimum data requirements, identify the responsible party at each stage, and standardize how records are named, stored, and cross-checked. Once basic data has been structured, businesses can integrate software or connect with customers’ systems.
Impact on design, materials, and production
Sustainability regulations often begin at the design stage because many decisions made at this point affect the product’s entire life cycle. A garment design that uses multiple types of blended fibers, hard-to-remove components, or a complex structure may be more difficult to repair and recycle. In contrast, designs that facilitate disassembly, replacement, or material sorting may help reduce costs at later stages.
This does not mean that every product must use a single type of fiber or eliminate blended fibers entirely. Textiles require many material structures to meet requirements for durability, stretch, comfort, and technical performance. The issue is that businesses and brands must assess the balance between performance in use, durability, and the ability to handle the product after its life cycle.
Durability may also become a more important commercial criterion. A product with a long usable life may reduce the frequency of replacement, but durability claims need to be based on appropriate testing methods and evidence. Businesses should not use broad environmental claims without clearly defining their scope, criteria, and supporting data.
Recycled materials need to be verifiable
Using recycled fibers can help businesses meet part of the requirements for the use of circular resources. However, the label “recycled” by itself is not enough to prove a product’s overall environmental benefits. Businesses need to know the source of the recycled materials, how they are controlled, and whether the declared percentage matches purchasing records.
In practice, increasing the proportion of recycled materials also creates challenges related to quality, supply stability, and sorting capacity. Post-use textiles often contain mixtures of fibers, dyes, coatings, and auxiliary materials. Therefore, the circular economy is not simply about replacing virgin fibers with recycled fibers; it also involves product design, collection, sorting, and processing technologies.
For Vietnamese factories, the opportunity lies in participating more deeply in product development with customers. If a business only receives samples and performs processing, it will have limited control over material decisions. If it has the capacity to advise on fibers, fabric structures, finishing processes, and waste-reduction options, the factory can move from simply fulfilling orders to becoming a higher-value manufacturing partner.
How can businesses prepare to reduce compliance risks?
Preparation should begin with a requirements map for each market and each customer, rather than applying one identical set of criteria to every order. Businesses need to distinguish between mandatory legal requirements, requirements in a brand’s standards, and voluntary environmental objectives.
The next step is to review the stages where data could be disrupted. Points that commonly require attention include supplier changes, the use of substitute materials and accessories, the mixing of material batches, outsourced processing, changes in dye formulations, and the handling of defective goods. If these changes are not recorded, the final documentation may not accurately reflect the products delivered.
Businesses should also establish a process for approving environmental claims. Statements such as “made with recycled materials,” “water-saving,” or “low-emission” should be linked to a measurement scope and supporting documentation. This approach helps reduce the risk of exaggerated claims while creating a foundation for transparent communication with customers.
At the industry level, standardizing measurement methods and sharing guidance could help reduce compliance costs. Associations, regulators, assessment organizations, and large businesses can help train smaller suppliers, standardize forms, and promote shared projects for water treatment, energy, or recycling. If every business has to solve the entire problem on its own, the pace of transition will be uneven.
Competitive opportunities go beyond certification
Certification still plays a role in building trust, but it cannot completely replace data management systems and the ability to control production. A business with numerous certifications but no ability to trace a specific material batch may still face difficulties when a customer requests detailed verification.
Conversely, a business that controls its data well, reduces defects, and can demonstrate resource-use efficiency may gain an advantage in order negotiations. This advantage will not automatically translate into higher prices, because brands’ decisions also depend on quality, delivery capability, and costs. However, it may help a business maintain its position in the supply chain as purchasing standards become stricter.
For Vietnam, therefore, the green transition should not be viewed solely as a task for meeting the EU market’s requirements. It is also an opportunity to upgrade production capabilities, reduce dependence on information from buyers, and increase the ability to participate in higher-value activities. The condition is that investments must be linked to specific operational objectives rather than focusing only on image or marketing claims.
In the coming period, textile and garment businesses need to monitor the EU’s specific implementing acts for textile products, the individual requirements of each brand, and developments in the digital product passport system. These requirements may continue to be clarified, but the overall direction is already clear: life-cycle data, sustainable design, and the ability to provide evidence will increasingly be tied to export capability.


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